Bread and Butter is an exclusive specialist trade and fashion show held in Berlin twice a year. Fashion professionals from around the world meet up with exhibitors, buyers and traders, and catch up with the latest trends. We were commissioned by Icon Brand – an innovative and authentic young men’s accessories designer – to showcase their urban style. Our custom-designed and built stand focused on raw, natural materials. We created a central display space manufactured from shipping pallets and plywood with bespoke lighting and 3D branding, to help Icon Brand make a big impression with their distinctive, rugged style.